Search Engine Marketing (SEM) and AI

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  • Level
  • Duration
  • Price
  • Certificate
  • Beginner & Intermediate
  • 2 days, Sat & Sun
  • 750.00 AED
  • Bharat Academy Education
  • Certified
  • - AIAL
    - Royal Institute for Chartered Engineer - RICE (USA)
Course Info
Key Highlights
Target Audience
Objective:

Provide an understanding of SEM strategies, including PPC campaigns, and show how AI can enhance search marketing.

Additional Features
  • One-Month Free Access to AI Tools: Offer free access to your AI tools for content creation, analytics, or social media, providing participants with hands-on experience.
  • Personalized Consultation: Include a one-on-one consultation or a small group session to help participants
    apply the concepts to their specific business needs.
  • Certificates and Badges: Provide certification upon completion, along with digital badges for display on
    LinkedIn or other platforms.
  • Community Access: Grant access to a private community (e.g., Slack, Discord) for networking, peer
    feedback, and continued learning.

These courses are designed to give participants practical, hands-on experience while providing valuable tools and resources that can be immediately applied to their business strategies. Through these offerings, we can foster strong engagement and set your seminar series apart as a comprehensive learning experience.

  1. Introduction to SEM and PPC:
    • Overview of Google Ads and Bing Ads, and the role of SEM in digital marketing.
    • Demo: Set up a basic Google Ads campaign.
  2. Keyword Research with AI:
    • Using AI tools like Ahrefs or SEMrush for keyword discovery and bid optimization.
    • Hands-on: Identify keywords and develop an SEM strategy.
  3. Creating Effective Ads:
    • Best practices for writing ad copy that converts.
    • Workshop: Use AI to create ad copy and landing page content.
  4. Campaign Optimization:
    • Introduction to AI tools for monitoring and optimizing ad performance.
    • Practical exercise: Analyze campaign data and make adjustments using Google Ads.

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Contact

Working Hours

Saturday – Thursday : 9:00 am – 8:00 pm

Office Phone Number

(+971) 54 206 1051

Bharat Academy Email

marketing@bharat-academy.com

Campus Building

5007, Rigga Business Center, Ibis Hotel, Al Rigga Metro, Dubai

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